The Psychology Behind Billboard Advertising: Why It Works
Every day, people move through the same roads on their way to work, school, shopping centers, restaurants and home. Along the way, they encounter hundreds …
OOH IS PROOF YOUR BRAND EXISTS IN THE REAL WORLD
People live in communities, commute to work, run errands, explore neighborhoods, attend events, and move through the world daily while constantly observing what is around …
Case Study: Mentos Returns to Billboards in Ghana
That was the case with Mentos, the globally recognised confectionery brand known for its bold identity and playful personality. After its first billboard campaign in …
This Campaign Sold Out in 2 Months: How OOH + Trade Activations Triggered Rapid Sell-Through
In partnership with BrandNerds, who introduced the client and supported early campaign coordination, Vendo Smart City Advertising executed a focused out-of-home (OOH) billboard campaign for …
IF YOUR AD DOESN’T SPARK ANYTHING, WHAT IS THE POINT? Rethinking Creativity In Outdoor Advertising
Billboards or outdoor ads in general look like they are just paper until they ignite memories or spark your emotions like make you cry, smile …
From the Kitchen to Accra: Printalicious Wins the Vendo Billboard Giveaway
Meet Printalicious, winner of the Vendo Billboard Giveaway When we launched the Vendo Billboard Giveaway, our goal was simple: give one local brand the visibility …
Vendo SCA Free Billboard Giveaway – Official Draw Results
This December, we launched our first-ever billboard giveaway to support small businesses with one of the biggest marketing challenges today – visibility. Entries opened earlier …
Why You Can’t Wait Till December to Book Billboards
If you’ve ever tried to book a prime billboard location in the last quarter of the year, you’ll know that space can vanish faster than …
Vendo SCA Partners with BuddyVotes for Secure Voting and Smarter Advertising
Vendo Smart City Advertising is excited to share another news of our new partnership with BuddyVotes, a cooperation that brings together the best of audience …
How the Weather Impacts Outdoor Advertising in Ghana
How the Weather Impacts Outdoor Advertising in Ghana: A Data‑Driven Guide. Ghana’s climate is a dynamic mix of heavy rains, intense sun, dusty Harmattan winds …
